Book summaries
Localization
Leadership
Blog archive
About
Featured Posts
Playbook for Localization leaders during reorgs
Sep 11, 2025
Playbook for Localization leaders during reorgs
Sep 11, 2025

Reorganizations are disruptive. For localization teams, they bring a double challenge: the fear of being affected and the pressure to keep global launches on track. While executives focus on restructuring, customers still expect consistent experiences across markets. That’s why reorgs can be an inflection point an opportunity for localization leaders to show resilience, protect business continuity, and earn a stronger seat at the table.

Read More →
Sep 11, 2025
Applying Kaizen-inspired ideas to the gym or to Localization!
Aug 22, 2025
Applying Kaizen-inspired ideas to the gym or to Localization!
Aug 22, 2025

Usually, when we want to improve something in our Localization strategy, we first set an ambitious goal. From there, we design a strategy to reach it as quickly as possible. If we don't see rapid changes, we feel like we're not improving. To break this cycle, we can try changing the way we set goals—smaller, but consistent objectives that, when we look back, show us that we are indeed making progress. This progress can be the driving force for us every week, every month, every year.

Here are some ideas on how we could apply this Kaizen methodology in the Localization world.

Read More →
Aug 22, 2025
Why accountability is still the missing piece in Localization
Aug 22, 2025
Why accountability is still the missing piece in Localization
Aug 22, 2025

"The Localization Accountability Ladder" explains how to go from avoiding responsibility to becoming a leader in localization. The blog covers seven simple steps, showing key behaviors, skills, and tasks to help teams improve.

Read More →
Aug 22, 2025
Localization ROI: avoid these KPI pitfalls in an AI-Driven world
Aug 22, 2025
Localization ROI: avoid these KPI pitfalls in an AI-Driven world
Aug 22, 2025

I'm passionate about Localization metrics, but it can be frustrating. We live in a data-rich world, allowing us to measure our impact better. However, this data abundance brings challenges when building a Localization metrics system.

In my experience, two main pitfalls emerge (but they are not the only ones 😅). One is overemphasizing Localization ROI, which can lead to unproductive discussions. The other is tracking effort-related KPIs without translating their impact on company success into terms that matter to leadership and product owners.

 

Read More →
Aug 22, 2025
It shouldn’t bother me… but it does .... The “Localization is slow”
Aug 16, 2025
It shouldn’t bother me… but it does .... The “Localization is slow”
Aug 16, 2025

Several factors affect the duration of localization for a digital product, including translators' availability and the technology setup level. This blog post explores the various elements that impact the amount of time needed for product localization.

Read More →
Aug 16, 2025
Maybe it’s time for cultural LLMs, understanding the cultural impacts of AI
Aug 8, 2025
Maybe it’s time for cultural LLMs, understanding the cultural impacts of AI
Aug 8, 2025

Seven years ago, my twin Maria and I stood on the LocWorld stage in Warsaw and talked about Cultural Intelligence ….how culture shapes trust, feedback, leadership, and collaboration. Back then, the big question was: How can humans work better across cultures?

Today, that same question still matters but with a twist:
How can AI LLMs can work better across cultures?

In an AI-driven world, we’re seeing that language alone isn’t enough. Multilingual doesn’t mean multicultural. And as we rush to scale AI globally, cultural nuance is too often left behind.

Maybe it’s time to rethink how we build. Maybe it’s time for Cultural LLMs.

Read More →
Aug 8, 2025
The role of Localization in shaping content source strategy
Aug 2, 2025
The role of Localization in shaping content source strategy
Aug 2, 2025

Before any great translation comes great source content. In this post, I compare what I’ve learned from golf lessons to the localization world: success depends on how well you set up from the start. I share real examples, red flags to watch out for, and four practical pillars : governance, clarity, style, and global mindset that can make or break your localization process. If you want smoother workflows, better quality, and fewer headaches, the fix might not be downstream… it might be in your stance.

Read More →
Aug 2, 2025
Tactics to stop feeling ignored when talking to Leadership (so we can get our Localization ideas greenlighted)
Jul 25, 2025
Tactics to stop feeling ignored when talking to Leadership (so we can get our Localization ideas greenlighted)
Jul 25, 2025

Talking to executives is never easy and feeling ignored makes it even harder. I’ve been there…..pitched a localization project I truly believed in… and never heard back. That experience stayed with me. Over time, I’ve learned what works (and what doesn’t) when trying to influence decision-makers.

In this post, I share 5 practical tactics that helped me go from feeling overlooked to getting buy-in (without changing the heart of what we do in Localization)

Read More →
Jul 25, 2025
Building value, not volume: inclusive Localization as a product differentiator
Jul 19, 2025
Building value, not volume: inclusive Localization as a product differentiator
Jul 19, 2025

What if inclusive localization isn’t just the right thing to do but also the smartest way to break free from outdated pricing models? In this post, I explore the core elements of an inclusive localization strategy and why it might be the key to escaping the trap of price-per-word thinking.

Read More →
Jul 19, 2025
Why does an internal localization team still matter in a promised AI-driven world?
Jul 12, 2025
Why does an internal localization team still matter in a promised AI-driven world?
Jul 12, 2025

Much is said about AI's threat to professionals in the localization industry. But the truth is that the AI + human combo has a lot of potential. In this blog post, you can learn about the role of an internal Localization team in the AI era.

Read More →
Jul 12, 2025
“Welcome to my blog. The space where I document my passion about Localization, Project Management and Leadership”
Subscribe

Subscribe

Do you want to receive in your inbox totally free my latest articles about Localization and Leadership? You are just one click away!

I respect your privacy and I do guarantee that your email address won't be shared.

Thank you for your subscription! You are awesome! Have a wonderful day! @yolocalizo

Book Summaries
Localization
Leadership
Blog archive
About
Subscribe